A comprehensive approach to real estate investment that leverages vertical integration to increase profitability, efficiency, and quality
Primior has been built around professionals with over 100 years of combined experience in real estate sector. The team manages all aspects of deal cycle offering its partners a unique vertically integrated approach. Accordingly, Primior is focused on building high quality projects, executing thoughtful investment plans and delivering strong financial returns.



Pre-Development
Construction
Asset Management

Get valuable market insights and news about Primior at a glance
We strive to provide thought leadership within the real estate development & investment space by publishing in-depth thought pieces with a goal of educating and inspiring.


Experience Primior's unique approach towards thoughtful investment strategies, and proven track records against prudent risk management objectives
For over a decade, Primior has been offering a full suite of asset management services to commercial real estate and hospitality owners and investors. As a merchant developer, Primior creates value through site identification, procuring optimal entitlements, and directing the design, construction, and operations of assets positioned to meet the needs of the market or user.

View all of our properties:
Discover the unique luxury properties Primior have concepted, financed, and developed and managed.



Johnney Zhang — CEO, Primior
As CEO at Primior Inc, Johnney Zhang is focused on finding exceptional investment opportunities with strong returns against prudent risk management objectives for his investors.

Introducing USPC™, the future of real estate investing and store of value
USPC (United States Property Coin) is security token designed to provide fractionalized ownership in a diversified real estate portfolio located in high demand markets throughout United States, its aims to provide investors with a more liquid and transparent solution.
